{"id":35875,"date":"2026-09-30T00:45:47","date_gmt":"2026-09-30T00:45:47","guid":{"rendered":"https:\/\/portal135.com.br\/?p=35875"},"modified":"2026-09-30T00:45:47","modified_gmt":"2026-09-30T00:45:47","slug":"instituto-sabrina-sato-fecha-alian-a-estrat-gica-com-o-projeto-social-crian-a-de-vis-o-para-transformar-a-sa-de-visual-de-crian-as-atendidas-pelo-gavi-es-da-fiel","status":"publish","type":"post","link":"https:\/\/portal135.com.br\/?p=35875","title":{"rendered":"Instituto Sabrina Sato fecha alian\u00e7a estrat\u00e9gica com o projeto social Crian\u00e7a de Vis\u00e3o, para transformar a sa\u00fade visual de crian\u00e7as atendidas pelo Gavi\u00f5es da Fiel"},"content":{"rendered":"

O<\/span><\/span>\u00a0projeto social<\/span><\/span>\u00a0\u201cCrian\u00e7a de Vis\u00e3o\u201d oferecer\u00e1 consultas oftalmol\u00f3gicas gratuitas, entretenimento e entrega de \u00f3culos\u00a0<\/span><\/span>de grau\u00a0<\/span><\/span>na<\/span><\/span>\u00a0Semana do Dia das Crian\u00e7as<\/span><\/span>.\u00a0<\/span><\/span><\/p>\n


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Foto Reprodu\u00e7\u00e3o\/\u00a0<\/span><\/span>Instagram<\/span><\/span>\u00a0@<\/span><\/span>sabrinasato<\/span><\/span>
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Em uma uni\u00e3o\u00a0<\/span><\/span>voltada \u00e0 promo\u00e7\u00e3o da sa\u00fade e\u00a0<\/span><\/span>do desenvolvimento infantil, o\u00a0<\/span><\/span>Instituto Sabrina Sato<\/span><\/span>\u00a0<\/span><\/span>firmou<\/span><\/span>\u00a0parceria para realizar uma edi\u00e7\u00e3o do projeto\u00a0<\/span><\/span>Crian\u00e7a de Vis\u00e3o<\/span><\/span>, que beneficiar\u00e1 crian\u00e7as atendidas\u00a0<\/span><\/span>pelo\u00a0<\/span><\/span>Departamento Social\u00a0<\/span><\/span>do\u00a0<\/span><\/span>Gavi\u00f5es<\/span><\/span>\u00a0da Fiel<\/span><\/span>.<\/span><\/span>\u00a0<\/span><\/span>A iniciativa foi\u00a0<\/span><\/span>abra\u00e7ada\u00a0<\/span><\/span>pelo Instituto Sabrina Sato,<\/span><\/span>\u00a0<\/span><\/span>que escolheu\u00a0<\/span><\/span>o Gavi\u00f5es<\/span><\/span>\u00a0da Fiel como organiza\u00e7\u00e3o parceira para receber a a\u00e7\u00e3o. Com forte atua\u00e7\u00e3o comunit\u00e1ria na regi\u00e3o central de S\u00e3o Paulo, a entidade desenvolve projetos sociais voltados ao atendimento de fam\u00edlias em situa\u00e7\u00e3o de\u00a0<\/span><\/span>vulnerabilidade.<\/span><\/span>\u00a0<\/span><\/span>A mobiliza\u00e7\u00e3o ocorrer\u00e1\u00a0<\/span><\/span>no\u00a0<\/span><\/span>dia<\/span><\/span>\u00a0<\/span><\/span>17 de outubro<\/span><\/span>\u00a0<\/span><\/span>deste ano,<\/span><\/span>\u00a0<\/span><\/span>na Semana da Crian\u00e7a<\/span><\/span>. Durante o evento<\/span><\/span>,<\/span><\/span>\u00a0<\/span><\/span>crian\u00e7as de 0 a 12 anos previamente cadastradas passar\u00e3o por consultas com m\u00e9dicos oftalmologistas, poder\u00e3o escolher a arma\u00e7\u00e3o de sua prefer\u00eancia e receber\u00e3o posteriormente seus \u00f3culos de grau, sem\u00a0<\/span><\/span>custos.<\/span><\/span><\/p>\n


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Cr\u00e9ditos | Divulga\u00e7\u00e3o \/ Tony\u00a0<\/span><\/span>Conzenday<\/span><\/span>\u00a0<\/span><\/span>\u2013\u00a0<\/span><\/span>Creator<\/span><\/span>\u00a0do Projeto Social Crian\u00e7a de Vis\u00e3o e Fundador do IVS<\/span><\/span><\/figcaption><\/figure>\n<\/p>\n


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A Causa e o Impacto Social<\/span><\/p>\n

Estima-se que cerca de 20% das crian\u00e7as em idade escolar apresentem algum tipo de altera\u00e7\u00e3o visual. Muitas vezes, a dificuldade para enxergar o quadro ou ler materiais escolares \u00e9 confundida com desinteresse pelos estudos ou d\u00e9ficit de aten\u00e7\u00e3o. Diante das barreiras de acesso \u00e0 sa\u00fade especializada, o projeto busca reduzir desigualdades e promover melhores condi\u00e7\u00f5es de aprendizagem e desenvolvimento na inf\u00e2ncia.<\/span><\/span><\/p>\n

O Prop\u00f3sito dos Parceiros<\/span><\/span><\/p>\n

Instituto Sabrina Sato<\/span><\/span>
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<\/span><\/span>Fundado em novembro de 2016 pela apresentadora Sabrina Sato, ao lado de seus irm\u00e3os Karina Sato e Karin Sato (que atuam como padrinhos da a\u00e7\u00e3o), o Instituto Sabrina Sato atua no apoio, fortalecimento e garantia de direitos de crian\u00e7as e adolescentes em situa\u00e7\u00e3o de vulnerabilidade.\u00a0<\/span><\/span><\/p>\n

O prop\u00f3sito do Instituto Sabrina Sato sempre foi dar voz, acolhimento e oportunidades para crian\u00e7as que mais precisam. Unir for\u00e7as com o projeto\u00a0<\/span><\/span>social\u00a0<\/span><\/span>Crian\u00e7a de Vis\u00e3o nos permite transformar de forma direta e concreta a rotina\u00a0<\/span><\/span>das nossas\u00a0<\/span><\/span>crian\u00e7as<\/span><\/span>\u00a0<\/span><\/span>do Gavi\u00f5es<\/span><\/span>\u00a0da Fiel<\/span><\/span>.\u00a0<\/span><\/span>Garantindo<\/span><\/span>\u00a0que elas enxerguem\u00a0<\/span><\/span>melhor\u00a0<\/span><\/span>e abram<\/span><\/span>\u00a0portas para um futuro cheio de descobertas e sonhos<\/span><\/span>.<\/span><\/span>\u00a0<\/span><\/span>Endossa,<\/span><\/span>\u00a0<\/span><\/span>Karina Sato<\/span><\/span>,\u00a0<\/span><\/span>S\u00f3ci<\/span><\/span>a<\/span><\/span>-fundadora da Sato Rahal e Cofundadora do Instituto Sabrina Sato<\/span><\/span>.\u00a0<\/span><\/span><\/p>\n

Projeto Crian\u00e7a de Vis\u00e3o<\/span><\/span><\/p>\n

Criado<\/span><\/span>\u00a0pelo empres\u00e1rio Tony\u00a0<\/span><\/span>Cozendey<\/span><\/span>, o\u00a0<\/span><\/span>projeto\u00a0<\/span><\/span>tem como miss\u00e3o democratizar o acesso \u00e0 sa\u00fade ocular<\/span><\/span>, combatendo<\/span><\/span>\u00a0o abandono escolar e as limita\u00e7\u00f5es de aprendizado causadas por problemas de vis\u00e3o n\u00e3o diagnosticados.\u00a0<\/span><\/span><\/p>\n

Quando uma crian\u00e7a n\u00e3o consegue enxergar bem, ela n\u00e3o est\u00e1 perdendo apenas uma imagem; pode estar perdendo a oportunidade de aprender, se desenvolver e construir seu futuro.\u00a0<\/span><\/span>O Crian\u00e7a<\/span><\/span>\u00a0de Vis\u00e3o nasceu porque entendemos que sa\u00fade visual \u00e9 um direito fundamental. N\u00e3o queremos apenas entregar \u00f3culos, queremos devolver possibilidades e garantir que nenhuma crian\u00e7a fique para tr\u00e1s por falta de acesso a um diagn\u00f3stico m\u00e9dico.<\/span><\/span>\u00a0Afirma,\u00a0<\/span><\/span>Tony\u00a0<\/span><\/span>Cozendey<\/span><\/span>,\u00a0<\/span><\/span>Creator<\/span><\/span>\u00a0do p<\/span><\/span>rojeto social Crian\u00e7a de Vis\u00e3o e\u00a0<\/span><\/span>Fundador e CEO do Instituto Vis\u00e3o Solid\u00e1ria (IVS<\/span><\/span>)<\/span><\/span><\/p>\n


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Gavi\u00f5es da Fiel<\/span><\/span><\/p>\n


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\u00a0<\/span><\/span>Cr\u00e9ditos | Departamento de A\u00e7\u00e3o Social Gavi\u00f5es da Fiel em a\u00e7\u00e3o<\/span><\/span><\/figcaption><\/figure>\n<\/p>\n


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<\/span><\/span>Escolhido para sediar a a\u00e7\u00e3o social,\u00a0<\/span><\/span>o Gavi\u00f5es<\/span><\/span>\u00a0da Fiel contribuir\u00e1 com sua capilaridade e atua\u00e7\u00e3o comunit\u00e1ria para ampliar o alcance da iniciativa junto \u00e0s fam\u00edlias atendidas pelo Departamento Social.\u00a0<\/span><\/span><\/p>\n


<\/span><\/span>Receber uma a\u00e7\u00e3o deste porte\u00a0<\/span><\/span>em impacto\u00a0<\/span><\/span>\u00e9 um motivo de\u00a0<\/span><\/span>grande\u00a0<\/span><\/span>orgulho e responsabilidade. O Departamento Social\u00a0<\/span><\/span>do\u00a0<\/span><\/span>Gavi\u00f5es<\/span><\/span>da Fiel trabalha diariamente para trazer melhorias\u00a0<\/span><\/span>concretas\u00a0<\/span><\/span>para a nossa comunidade<\/span><\/span>.\u00a0<\/span><\/span>Ver nossas crian\u00e7as recebendo atendimento\u00a0<\/span><\/span>oftalmol\u00f3gico<\/span><\/span>\u00a0e tendo acesso aos \u00f3culos de que necessitam\u00a0<\/span><\/span>gratuitamente,\u00a0<\/span><\/span>representa uma transforma\u00e7\u00e3o que n\u00e3o tem pre\u00e7o.”<\/span><\/span>.\u00a0<\/span><\/span>Cita<\/span><\/span>\u00a0<\/span><\/span>Alexandre\u00a0<\/span><\/span>Dom\u00eanico<\/span><\/span>,\u00a0<\/span><\/span>Presidente do<\/span><\/span>Gavi\u00f5es da Fiel<\/span><\/span>.\u00a0<\/span><\/span><\/p>\n

Ana J\u00falia Soares<\/span><\/span>,\u00a0<\/span><\/span>Diretora do Departamento Social\u00a0<\/span><\/span>da Gavi\u00f5es<\/span><\/span>\u00a0da Fiel<\/span><\/span>, endossa:<\/span><\/span><\/p>\n

Receber essa a\u00e7\u00e3o no nosso\u00a0<\/span><\/span>espa\u00e7o social\u00a0<\/span><\/span>reafirma o nosso compromisso\u00a0<\/span><\/span>com a comunidade<\/span><\/span>.\u00a0<\/span><\/span>Ver nossas crian\u00e7as passando por atendimento especializado e recebendo seus \u00f3culos representa um passo importante para ampliar oportunidades e construir um futuro mais promissor<\/span><\/span>.<\/span><\/span><\/span><\/span>
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<\/span><\/span>A\u00a0<\/span><\/span>Eleva Marketing Comercial<\/span><\/span>\u00a0<\/span><\/span>\u00e9 o hub de projetos\u00a0<\/span><\/span>especiais<\/span><\/span>r<\/span><\/span>espons\u00e1vel<\/span><\/span>\u00a0pela media\u00e7\u00e3o da alian\u00e7a estrat\u00e9gica e articula\u00e7\u00e3o entre as entidades envolvidas.\u00a0<\/span><\/span><\/p>\n

Acreditamos que o marketing e os neg\u00f3cios ganham seu real valor quando s\u00e3o colocados a servi\u00e7o do impacto social. Conectar a estrutura do IVS, a credibilidade do Instituto Sabrina Sato e a for\u00e7a comunit\u00e1ria\u00a0<\/span><\/span>da Gavi\u00f5es<\/span><\/span>\u00a0da Fiel nos mostra o poder de alian\u00e7as estrat\u00e9gicas focadas no bem-estar d<\/span><\/span>as pr\u00f3ximas gera\u00e7\u00f5es.\u00a0<\/span><\/span>Afirma\u00a0<\/span><\/span>Carla Eleva<\/span><\/span>,\u00a0<\/span><\/span>CVO e\u00a0<\/span><\/span>Curadora Social\u00a0<\/span><\/span>da Eleva Marketing Comercial<\/span><\/span>.\u00a0<\/span><\/span><\/p>\n

Resumo da A\u00e7\u00e3o \/ Servi\u00e7o:<\/span><\/span><\/p>\n

\u2022\u00a0<\/span>A\u00e7\u00e3o:<\/span><\/span>\u00a0A\u00e7\u00e3o Social “Crian\u00e7a de Vis\u00e3o” (Semana da Crian\u00e7a)\u00a0<\/span><\/span><\/div>\n
\u2022\u00a0<\/span>Data<\/span><\/span>:<\/span><\/span>\u00a017 de outubro de 2026\u00a0<\/span><\/span>(s\u00e1bado)<\/span><\/span><\/div>\n
\u2022\u00a0<\/span>Local:<\/span><\/span>\u00a0<\/span><\/span>Sede\u00a0<\/span><\/span>do\u00a0<\/span><\/span>Gavi\u00f5es<\/span><\/span>\u00a0da Fiel<\/span><\/span>, Rua Cristina Tom\u00e1s, 183, Bom Retiro, S\u00e3o Paulo<\/span><\/span>\/SP<\/span><\/span><\/div>\n
\u2022\u00a0<\/span>P\u00fablico-alvo:<\/span><\/span>\u00a0Crian\u00e7as de 0 a 12 anos\u00a0<\/span><\/span><\/div>\n
\u2022\u00a0<\/span>Entidade Head:<\/span><\/span>\u00a0Instituto Sabrina Sato\u00a0<\/span><\/span><\/div>\n
\u2022\u00a0<\/span>Doador:<\/span><\/span>\u00a0<\/span><\/span>Rede de franquias\u00a0<\/span><\/span>Instituto Vis\u00e3o Solid\u00e1ria<\/span><\/span>\u00a0(IVS) por meio do p<\/span><\/span>rojeto<\/span><\/span>\u00a0propriet\u00e1rio, Crian\u00e7a de\u00a0<\/span><\/span>Vis\u00e3o<\/span><\/span><\/span><\/span><\/div>\n
\u2022\u00a0<\/span>Entidade Beneficiada:<\/span><\/span>\u00a0Gavi\u00f5es da Fiel\u00a0<\/span><\/span><\/div>\n
\u2022\u00a0<\/span>Curadoria Social<\/span><\/span>:<\/span><\/span>\u00a0Eleva Marketing Comercial\u00a0<\/span><\/span><\/div>\n

Sobre o Instituto Sabrina Sato<\/span><\/span><\/p>\n

Fundado em\u00a0<\/span><\/span>2016 pelos irm\u00e3os Sabrina<\/span><\/span>, Karina e Karin Sato, o Instituto Sabrina Sato apoia projetos sociais em todo o Brasil focados na prote\u00e7\u00e3o, educa\u00e7\u00e3o e desenvolvimento de crian\u00e7as e adolescentes em situa\u00e7\u00e3o de vulnerabilidade.\u00a0<\/span><\/span>
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<\/span><\/span>Sobre o\u00a0<\/span><\/span>Projeto Crian\u00e7a de Vis\u00e3o<\/span><\/span><\/p>\n

Criado por\u00a0<\/span><\/span>Tony\u00a0<\/span><\/span>Cozendey<\/span><\/span>, o\u00a0<\/span><\/span>projeto<\/span><\/span>\u00a0nasceu com o prop\u00f3sito de democra<\/span><\/span>tizar a sa\u00fade ocular no Brasil, por meio das crian\u00e7as de 0\u00a0<\/span><\/span>\u00e0<\/span><\/span>12 anos.\u00a0<\/span><\/span><\/p>\n

Sobre o Departamento Social\u00a0<\/span><\/span>Gavi\u00f5es da Fiel<\/span><\/span><\/p>\n

Torcida, carnaval, fam\u00edlia, projetos sociais, lazer e sua ideologia: lealdade, humildade e procedimento resume essa escola de vida que conta com mais de 150 mil s\u00f3cios e que completou 56 anos de hist\u00f3ria em 1\u00ba julho de 2026.\u00a0<\/span><\/span><\/p>\n

SAIBA MAIS<\/span><\/span>
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<\/span><\/span>IMPRENSA<\/span><\/span><\/p>\n

Gavi\u00f5es da Fiel<\/span><\/span>\u00a0|\u00a0<\/span><\/span>imprensa@gavioes.com.br<\/span><\/span>
<\/span><\/span>Crian\u00e7a de Vis\u00e3o \/\u00a0<\/span><\/span>IVS<\/span><\/span>\u00a0<\/span><\/span>|\u00a0<\/span><\/span>carla@elevamarketingcomercial.com.br<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

A mobiliza\u00e7\u00e3o ocorrer\u00e1 no dia 17 de outubro deste ano, na Semana da Crian\u00e7a.<\/p>\n","protected":false},"author":0,"featured_media":35876,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[65],"tags":[],"class_list":["post-35875","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-destaque"],"_links":{"self":[{"href":"https:\/\/portal135.com.br\/index.php?rest_route=\/wp\/v2\/posts\/35875","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/portal135.com.br\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/portal135.com.br\/index.php?rest_route=\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/portal135.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=35875"}],"version-history":[{"count":0,"href":"https:\/\/portal135.com.br\/index.php?rest_route=\/wp\/v2\/posts\/35875\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/portal135.com.br\/index.php?rest_route=\/wp\/v2\/media\/35876"}],"wp:attachment":[{"href":"https:\/\/portal135.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=35875"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/portal135.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=35875"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/portal135.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=35875"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}